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Monday 30 July 2018
As brand specialists, the most rewarding projects are those building a new businesses completely from scratch. The recently launched Willow Urban Retreat in Armadale is a perfect example. When Willow Urban Retreat partnered with ID it was a dream project for our team. Our challenge was to shape their visual brand and align it to the elegance and simplicity of their architectural space and innovative wellness offerings, to ensure its connection to the hearts of their clients. We call this adding the magic formula to bring the brand to life.